Swatch MTV Playground
Year : 2009 Client : Swatch&MTV Medium : print Artist : 96K Photographer : LuoHao
1983: a year of iconic design and creativity. The bold and stylish range of Swatch watches was released, video gaming got big in Japan and music videos broke new boundaries and truly established themselves as platform for creativity. Develop a creative concept that conveys the essence of 1983. Make it bold, make it loud, make it colourful – make it 1983.


